Eight Ways Bridge LMS Helped Revolutionize Sotheby’s Training & Can Do the Same for You

Not too long ago William Pitt/Sotheby’s International Realty had a serious training conundrum:

1200 employees

28 states, each with unique requirements/regs

One trainer (Lance Pendleton, Director of Training)

All employees = independent contractors

Average age of agents: 61 (baby boomers)

Training = 100% voluntary, not mandatory

Training adoption rate: < 15%

Sotheby’s needed a strategy to turn things around

Sotheby’s knew e-learning would be the way to go, but they needed to find the right LMS for their particular workforce needs. They needed an LMS that met the following criteria:

  • Easy-to-use for both employees and authors
  • Compatible with any mobile device
  • Robust reporting and analytics
  • No overwhelming bells and whistles

Sotheby’s chose Bridge by Instructure to solve their training issues. Here’s what happened when Bridge was implemented:

  1. REDUCED TRAINING TIMES:
    • Estimated 40–60 hours saved of annual training time per agent
    • Total saved time per year: 48,000-72,000 hours
  2. MORE PRODUCTIVE MEETINGS:
    • Old Way: Face-to-face time with agents teaching tools: 80%; Time spent going over sales strategy: 20%
    • With Bridge: 20% tools training; 80% sales strategy training
  3. GREATER FLEXIBILITY:
    • Courses customized by location to accommodate varying regulations
    • A central content library for self-directed learning and quick access
    • Mobile compatibility for training on any device, anywhere
  4. INCREASED SCALABILITY:
    • Deploy courses companywide, or out to small teams/user groups
    • Train new hires on the basics without face-to-face meetings
  5. FASTER COURSE CREATION:
    • Goal: 50 classes in three months
    • Reality: 116 classes in two months (more than twice as many in less time)
  6. HIGHER COURSE ADOPTION RATES:
    • Goal: 12% adoption rate by end of 2016
    • Reality: 77% of agents have taken at least one class
  7. COMPETITIVE RECRUITING AND BETTER RETENTION:
    • Millennials value training opportunities more than salary
    • Empowered agents = engaged and productive agents
  8. INCREASED SALES:
    • Sotheby’s agent sales were up 28% while the market was down 33%

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Bridge is a modern learning platform created to drive a compelling learning experience while helping employees and companies grow faster. Learn more at GetBridge.com.