How to Get Today’s Employees to Stay and Engage? Develop Their Careers

Introducing the Bridge Employee Development Platform

The research findings point show a specific need for more effective employee development in workplaces across all industries as employers struggle to retain top talent and unlock the potential of each employee. Today, Instructure launched its new Bridge Employee Development Platform to help employers address this need. The expanded platform includes Career for career pathing and Engage for employee voice, in addition to the existing capabilities around Learn, Perform, and Practice. 

“Today’s workforce has options, and people are clear about the fact that they want to work for companies that will invest in their careers,” said Mitch Benson, SVP of product at Instructure. “In addition to today’s announced research findings, our own research with more than 600 in-depth interviews across 200 roles shows a need for a more employee-centric solution. With Bridge, companies find a true strategic solution to increase employee growth, engagement and performance.”

Our survey of 310 employers and 1,433 full-time employees revealed differing opinions between the two groups.  

Employer vs. Employee Perspective:  

What makes Bridge unique for employee development? It’s an employee-centric solution that provides day-to-day value to both employees and managers as they align on priorities, track goals, and map out development. It helps companies identify and deliver all the learning and experiences critical for employee growth and development. 

• For the employee: Bridge supports productive onboarding, regular performance feedback and coaching and setting long-term career vision and plans.
• For the manager: Bridge helps managers understand their employees’ career drivers, provides a central place to track 1:1s, goals and tasks, and enables regular coaching conversations.  
• For the employer: Bridge helps increase employee retention, fulfillment, and alignment to business performance.

Bridge Career is an employee-centric career development tool that helps individuals align their role with their long-term career vision. It supports skill development and increased fulfillment and provides the clarity needed for personal and professional growth. 

Bridge Engage is a pulse survey solution that gives employees a voice in building company culture and providing feedback. Engage guides leaders at all levels of the business to have the right conversations and take the right actions to improve culture and drive engagement.

During the last few months, select beta customers have had the chance to implement the new Bridge Employee Development Platform. 

“Continuous dialogue between a manager and employee is the best method to ensure goal alignment, learning, performance feedback and recognition,” said Robert Buckley, SVP of HR at RainFocus. “We make this easy by using the Bridge Employee Development Platform. It sets a precedent for superior design and usability and enables our people leaders to focus on individualized feedback, learning and career growth.”

Survey Methodology

The HR Decision Maker (Employer) and Employee surveys were conducted by The Harris Poll on behalf of Instructure. Both were administered online to respondents in the United States. In the survey of HR decision makers (referred to as “employers”), respondents were screened on their employment status (only full-time employed), job title (director-level and above), company size (at least five employees) and involvement in HR decision making (either partial or primary decision maker in ‘employee training and development programs’). The 310 complete surveys were collected from April 26–May 3, 2019. The sample was weighted based on the size of the employer (number of employees).

In the employee survey, respondents were screened on their employment status (only full-time employed) and the size of their employer (at least five employees). A total of 1,433 interviews were conducted and completed from April 26–May 6, 2019. The sample was weighted on education, age, gender, race, region, income, and size of the employer to align with targets among employed Americans. 

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Nichole Marconi
VP of Marketing

Nichole Marconi is a marketing executive, people leader, and writer with more than 25 years of experience helping organizations grow and more than a decade spent leading teams. Throughout her career, she has led everything from small creative groups to 50-person global departments, giving her a firsthand perspective on what it takes to build strong teams, develop managers, and create environments where people can do their best work. Her approach to leadership is grounded in clarity, accountability, and trust and in the belief that great management is something people can learn and continually improve. Drawing on her experience across B2C, ecommerce, SaaS, and a range of industries, Nichole writes about the practical challenges leaders face every day: building trust, setting expectations, navigating change, developing people, and turning groups of individuals into high-performing teams. A graduate of Goucher College and a member of the college's Athletic Hall of Fame, Nichole’s perspective on leadership was shaped long before she became a manager. Nichole brings a practitioner’s perspective to conversations about management and leadership: what works, what doesn’t, and what organizations can do to better equip managers to lead.

Bridge earned 11 badges in the G2 Fall 2026 Reports, including Mid-Market Leader for Learning Experience Platforms, Highest User Adoption for Skills Management, and High Performer in Asia Pacific.

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