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How Petro IT Built a Customer Learning and Certification Platform for 6,000+ Users With Bridge LMS

Petro IT uses Bridge LMS to build a self-paced customer training and certification program for its 6,000+ software users—reaching its three-year adoption goal in less than one year.

  • Company Petro IT
  • Industry Software
  • Region Texas, U.S.
  • Company Size 150+
  • Use Case Customer Training and Onboarding
500+
Bridge users
in less than one year.
10%
of global user base engaged
within the first year.
3x
faster adoption
than predicted.
5x
greater productivity
with AI-assisted content creation.
131
certified users
in the first year.
The Challenge

Scaling Customer Training Across 6,000+ Software Users

Petro IT is a digital construction management software provider with five software solutions that collectively serve over 6,000 users globally.

For the organization, customer training is key to product adoption and ongoing success. In 2024, Daniela Yepez was hired as the head of the training department and tasked with building a formal training program from scratch. Previously, the organization conducted training ad hoc, without a formal structure or a dedicated learning platform.

Daniela began turning technical resources and documentation into structured training programs to simplify information and help customers understand how to use the software.

The organization also needed a learning platform to host content that would allow users to self-serve and take training at their own pace. In 2025, they chose Bridge.

I got hired to create the training program from the ground up. I come from an education background, so this is where my expertise comes to hand. I knew I could break it down in a much easier way for our clients to understand how to use our software.

DY

Daniela Yepez
Training Specialist, Petro IT
The Solution

Self-Paced Customer Training and Certification With Bridge LMS

Petro IT uses Bridge LMS to deliver self-paced customer training, product education, and certification to its global user base of more than 6,000 people. Training is designed to build product knowledge for new users, new updates to solutions, and support ongoing learning and skills development. Content is built for its global user community and is available in English and Spanish.

Bridge takes away the language barrier and addresses the most frequently asked questions. I can tackle all of it in training.

DY

Daniela Yepez
Training Specialist, Petro IT

Daniela and her team use Bridge Journeys to structure product-specific certification pathways. Each Journey strengthens knowledge and understanding over time, prompts learners to demonstrate skills and expertise through evidence-based checkpoints, and awards certification on completion of a final assessment.

Courses are the biggest feature that users like, especially with being able to customize learning through their role, and not just ‘you’re stuck watching all ten videos even though they don’t all apply to you.’

DY

Daniela Yepez
Training Specialist, Petro IT

Users are seeing the benefits of using a learning platform. Certification levels motivate people to keep learning, and the team keeps people engaged by publicly recognizing these achievements on the company LinkedIn page.

People have been really happy with their certificates, posting them on LinkedIn and talking about how proud they are. Since we have levels to the certification, people want the advanced certification and ask what courses we have so they can become experts.

DY

Daniela Yepez
Training Specialist, Petro IT
Take learners from foundational understanding to product mastery.

The team also uses Bridge Advanced Media as its centralized library for hosting branded videos, enabling easy navigation and discovery and maintaining analytics and tracking. Content is organized into product- and language-specific containers. Videos are repurposed for external marketing purposes, making them accessible to users without logging into Bridge.

Learners can participate in live, instructor-led training sessions. Integrating Bridge with Outlook auto-populates calendars upon registration, automates scheduling and reminder notifications, and keeps people up to date with event changes.

With access to reporting and data in Bridge Analytics, the team is actively monitoring platform adoption and usage. Project managers are enabling adoption and are assigned to groups with access to team-wide analytics so they can track user engagement, proactively track usage, and see who hasn’t logged in.

The analytics in Bridge are amazing. Managers and instructors are happy because they can see the numbers and who’s actually using Bridge and who’s not by name. It’s turned into an internal competition between them to see who has the most users and completion rates!

DY

Daniela Yepez
Training Specialist, Petro IT
The Impact

5x More Content Produced and 3x Faster User Adoption Than Anticipated

Petro IT reached its three-year goal of 500 Bridge users in less than one year. In its first year, the team also awarded 131 certifications and increased content production by at least 5x.

5x more content produced
Using AI features in Bridge Author Pro.
10% of users engaged
Within the first year.
131 certifications
Awarded in Bridge in the first year.
3x faster user adoption
Goal achieved in less than one year vs. three years.

The team achieved their three-year goal of 500 users in less than one year, with nearly 600 users adopting the platform in seven months—10% of the global user base.

The number of active users is constantly changing, but we’re hitting those targets. One of my goals is to make sure we’re hitting a certain number of users. The initial target was 500 users within the first three years, and we hit that in less than one year.

DY

Daniela Yepez
Training Specialist, Petro IT

131 users have achieved full certification in less than a year after the training program launched in Bridge.

Using Author Pro, the team is scaling content creation and delivery, with features like course templates, one-click translation, and direct publishing to Bridge. Coupled with AI efficiencies in their video creation software, they’re increasing productivity and output by at least 5x. 

Once I have the video done, putting it into Bridge doesn’t take long, especially when I have all the course descriptions ready. Using Bridge is the easiest part.

DY

Daniela Yepez
Training Specialist, Petro IT
Advanced authoring with AI and one-click translation.
What's Next

More Personalized Technical Content, Translation, and Certification

The training department plans to continue leveraging Author Pro to customize role-based technical content, using screen-level navigation controls and advanced interactions so learners can select their job titles and see content relevant to that role.

Right now, learning journeys are linear, and there’s no wiggle room if I say I’m a welder and don’t need to do parts of the course. Author Pro is going to give us the chance for them to view all of the videos available and pick the training they need. As soon as they go into the course, it’s going to ask what their role is and give them everything they need to know about our software solution. It’s going to be very customized to their role.

DY

Daniela Yepez
Training Specialist, Petro IT

Content is available in English and Spanish, with plans to expand global reach to German and Russian. Customers are eager to earn advanced certifications, and the organization is exploring ways to expand this offering to non-users outside Bridge.

Having personal assistance with Bridge has been top-tier. With other systems, we don’t get that help, and it feels like a failure because we couldn’t use it properly. With Bridge, we’re getting all the help we need. I’m using it to its maximum potential, and we’re trying to see how we can improve and what else we can do. I love it. It’s very easy to use.

DY

Daniela Yepez
Training Specialist, Petro IT
Company Snapshot
Petro
IT
  • Company Petro IT
  • Industry Software
  • Region Texas, U.S.
  • Company Size 150+
  • Use Case Customer Training and Onboarding

Scale Customer and Partner Training With Bridge LMS

Bridge is designed for mid-market organizations that want results without complex setup and maintenance. L&D and HR teams can run internal employee and customer training with branded subaccounts to segment audiences, automated user management, and role-based permissions for a low-touch way to get training to the right people.

Combined with AI-powered course generation, multi-language translation, and advanced conditions and variables in Author Pro, you can fully control training for tailored learning experiences that take less time to build and distribute.

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Behind the Scenes

How Petro IT Is Using Bridge for Customer Training

Deliver, track, and automate training with Bridge LMS
Learn how Bridge LMS helps to drive adoption, track certifications, and improve product knowledge and skills.
Verify knowledge and task completion with checkpoints
Track training adoption and success with Bridge Analytics
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